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#4B5320
PANTONE 19-0230 TCX
COLOR GUIDE Warm-Olive Green

Army Green

Utilitarian, Practical, Grounded
Hex
#4B5320
RGB
75, 83, 32
CMYK
10%, 0%, 61%, 67%
HSL
69°, 44%, 23%
ABOUT & ORIGIN

What is Army Green? Where does the name come from?

Also known as: Moss Green, Olive Green

Army Green is a muted, earthy green with a strong olive undertone. It sits on the darker end of the earthy greens, with a warmth that comes from its yellow-brown influence. The color takes its name from military uniforms, which have used this practical, camouflage-friendly color for centuries. Army Green is darker than olive and has more brown influence than moss green. It’s also cooler than avocado but warmer than forest green. This is a green that feels practical and utilitarian, like durable outdoor gear.

Designer note:

Army Green is often confused with olive green or moss green. Olive green is lighter and more yellow, while moss green is softer and more gray. Army Green’s main distinction is its darkness and brown undertone, giving it a practical, utilitarian quality.

MEANING SPECIFIC TO ARMY GREEN

Psychology of Army Green

Army Green is associated with practicality, durability, and strength. It’s the color of military equipment and outdoor gear, where its practical quality adds to the sense of reliability. In psychology, army green tends to create a sense of stability and grounding, but with a utilitarian quality that feels no-nonsense. It’s often used in outdoor and adventure brands, where its practical quality adds to the sense of durability. The color also has associations with strength and protection, adding a sense of security to its psychology.

Where you'll see it

• Outdoor and adventure brands
• Military and tactical gear
• Utilitarian and workwear brands
• Traditional and heritage-focused companies
• Outdoor and camping products

🎨 COLOR HARMONIES USING ARMY GREEN

Find The Perfect Army Green Color Palette

Army Green Color Palettes

Complementary
#4b5320
#292154
Monochromatic
#7d8552
#646c39
#4b5320
#323a07
#192100
Triadic
#4d5421
#214d54
#54214d
Analogous
#542921
#544221
#4d5421
#335421
#215429
Shades
#41471c
#363c17
#2c3013
#21250e
Tints
#6f754d
#939879
#b7baa6
#dbddd2
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USING ARMY GREEN

Tips & Ideas On Where To Use Army Green

Interior & Decor

Army Green works well in interiors, particularly in studies, home offices, and casual living spaces where a practical, grounded atmosphere is desired. It’s a popular choice for accent walls, furniture, and textiles in rustic and industrial-style homes. The color pairs well with cream, beige, and warm woods for a natural look, or with black and gray for a more industrial feel. In textiles, army green appears in rugs, curtains, and upholstery, adding practicality and warmth to any space.

Best white to pair: #FFF8F0 - Warm Ivory

Fashion & Style

Army Green is a practical, utilitarian color for fashion. It works well in casual and outdoor wear, appearing in jackets, cargo pants, and utility-inspired pieces. The color is also popular in workwear and streetwear, where its practical quality adds to the overall aesthetic. It pairs well with black, beige, brown, and navy. In accessories, army green bags, hats, and belts add a utilitarian touch to neutral outfits.

Design Tips

• Use army green for brands that want to convey practicality and durability
• In interiors, it works well for walls, furniture, and textiles
• Pair with cream, beige, and warm woods for a natural palette
• In fashion, it’s a versatile color for casual and utilitarian wear

ACCESSIBILITY

How To Use Army Green For Text & Backgrounds

WCAG AA 4.5:1
On Black Background
Slate Blue Heading
This is how paragraph text looks when Army Green is used on a dark background.
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On White Background
Slate Blue Heading
This is how paragraph text looks when Army Green is used on a light background.
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Army Green As Background
White on Army Green
Paragraph text on a Army Green background - does it remain readable?
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Black on Army Green
Black on Army Green
Paragraph text on a Army Green background with black text - does it remain readable?
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FREE COLOR TOOLS

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Quick Codes

HEX #4B5320
RGB 75, 83, 32
CMYK 10%, 0%, 61%, 67%
LRV 12

At a Glance

FamilyGreen
TempWarm
UndertoneOlive Green

Pairs Well With

Army Green #4B5320
Lightest Tint #dbddd2
Darkest Shade #21250e
Analogous Left #544221
Analogous Right #335421
Complementary #292154