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#7851A9
PANTONE 19-3628 TCX
COLOR GUIDE Cool-Blue-Purple

Royal Purple

Regal, Bold, Majestic
Hex
#7851A9
RGB
120, 81, 169
CMYK
29%, 52%, 0%, 34%
HSL
266°, 35%, 49%
ABOUT & ORIGIN

What is Royal Purple? Where does the name come from?

Also known as: Amethyst, Violet

Royal Purple is a bright, regal purple with a strong blue undertone. It sits between true purple and violet, with a boldness that makes it feel majestic and powerful. The color takes its name from its historical use in royal garments, where this rich purple was reserved for kings and emperors. Royal Purple is brighter than grape and has more blue influence than amethyst. It’s also lighter than indigo but deeper than violet. This is a purple that feels regal and powerful, like a king’s robe.

Designer note:

Royal Purple is often confused with violet or grape. Violet is brighter and more vibrant, while grape is deeper and more muted. Royal Purple’s main distinction is its balance of brightness and depth, giving it a regal, majestic quality that feels both bold and sophisticated.

MEANING SPECIFIC TO ROYAL PURPLE

Psychology of Royal Purple

Royal Purple is associated with royalty, power, and majesty. It’s the color of kings and emperors, where its richness adds to the sense of authority and prestige. In psychology, royal purple tends to create a sense of power and luxury, but with a boldness that feels commanding. It’s often used in luxury and premium branding, where its regal quality adds to the perception of quality. The color also has associations with ceremony and tradition, adding a sense of significance to its psychology.

Where you'll see it

• Luxury branding and high-end products
• Royal and regal-themed brands
• Ceremonial and formal events
• Corporate and professional brands
• Beauty and cosmetics products

🎨 COLOR HARMONIES USING ROYAL PURPLE

Find The Perfect Royal Purple Color Palette

Royal Purple Color Palettes

Complementary
#7851a9
#81a951
Monochromatic
#aa83db
#916ac2
#7851a9
#5f3890
#461f77
Triadic
#7951a9
#a97951
#51a979
Analogous
#5181a9
#5156a9
#7951a9
#a451a9
#a95181
Shades
#674691
#563a7a
#462f62
#35244a
Tints
#9374ba
#ae97cb
#c9b9dd
#e4dcee
Want to make your own palette?
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USING ROYAL PURPLE

Tips & Ideas On Where To Use Royal Purple

Interior & Decor

Royal Purple works well in interiors, particularly in formal living rooms, dining rooms, and studies where a regal, sophisticated atmosphere is desired. It’s a popular choice for accent walls, textiles, and furniture in traditional and elegant spaces. The color pairs well with gold, cream, and warm woods for a luxurious look, or with silver and black for a more modern feel. In textiles, royal purple appears in velvet curtains, silk cushions, and wool rugs, adding majesty and depth to any space.

Best white to pair: #FFFFFF - Pure White

Fashion & Style

Royal Purple is a bold, regal color for fashion. It works well in formal and statement pieces, appearing in dresses, suits, and outerwear where its boldness adds to the overall feel. The color is also popular in evening wear and ceremonial attire. It pairs well with gold, black, white, and silver. In accessories, royal purple bags, scarves, and jewelry add a regal, bold touch to neutral outfits.

Design Tips

• Use royal purple for brands that want to convey royalty and power
• In interiors, it works well for formal, sophisticated spaces
• Pair with gold, cream, and warm woods for a traditional palette
• In fashion, it’s a versatile color for formal and statement pieces

ACCESSIBILITY

How To Use Royal Purple For Text & Backgrounds

WCAG AA 4.5:1
On Black Background
Slate Blue Heading
This is how paragraph text looks when Royal Purple is used on a dark background.
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On White Background
Slate Blue Heading
This is how paragraph text looks when Royal Purple is used on a light background.
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Royal Purple As Background
White on Royal Purple
Paragraph text on a Royal Purple background - does it remain readable?
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Black on Royal Purple
Black on Royal Purple
Paragraph text on a Royal Purple background with black text - does it remain readable?
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Not quite passing? Adjust shades until you get 4.5:1
Open Contrast Checker →
FREE COLOR TOOLS

Use Our free Tools To Find The Perfect Colors To Use With Royal Purple

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Quick Codes

HEX #7851A9
RGB 120, 81, 169
CMYK 29%, 52%, 0%, 34%
LRV 27

At a Glance

FamilyPurple
TempCool
UndertoneBlue-Purple

Pairs Well With

Royal Purple #7851A9
Lightest Tint #e4dcee
Darkest Shade #35244a
Analogous Left #5156a9
Analogous Right #a451a9
Complementary #81a951